Budgens Fresh Produce Retailer of the Year 2012
We are proud to announce that Budgens has once again been voted Fresh Produce Retailer of the Year for 2012.
The entry criteria covered the following:
- A clear strategy for developing sales and offer in fresh produce
- Strong relationships with growers and suppliers to achieve corporate objectives
- Superior quality of in-store staff
- Training initiatives introduced in the category
- In-store theatre and cross merchandising with other categories
- Range innovation
- Differentiation from the competition and examples of how this has been developed over the past 12 months
- Key challenges facing the sector and how the company has responded to these
- How the Fresh Produce Retailer of the Year award would be promoted should the company win.
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